Coaching platforms are changing the sports coaching and training industry


DUBLIN, August 31, 2021 / PRNewswire / – The “Global Sports Coaching Platforms Market, By Type (Professional, Non-Professional), Pricing Model (One-Time License, Subscription), Application (Soccer, Basketball, Swimming, Baseball), Estimate, and Forecast to 2027” report was published added to to offer.

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The global sports coaching platform market had a market size of $ 348.2 million in 2020 and is expected to be achieved $ 849.3 million by 2027. The market for sports coaching platforms is expected to grow at a CAGR of 13.8% in the forecast period.

Sports coaching platforms use online platforms to teach, guide and train the athletes. Sports coaching platforms are changing the sports coaching and training industry. The platform uses smartphones, tablets and laptops to exercise and track athletes’ performance from a remote location.

On the other hand, coaches can also use this platform to track their clients’ data, their schedules and other related videos and clips for training purposes. The increasing use of mobile devices and increasing digitization around the world have led to a strong demand for sports coaching platforms in recent years. The trend towards online sports training and coaching will continue in the years to come.

Covid-19 posed great challenges for the sports industry. The lockdown around the world has slowed down all sports training and coaching. In this situation, the online sports coaching platform is of great help to both coaches and athletes and athletes to continue their training in remote areas without being exposed to the spread of the coronavirus.

In addition, the growing awareness of various sports in developing countries and the support of governments to promote national sports are expected to force market growth in the years to come.

Market participants are investing heavily in equipping the sports coaching platforms with additional functions in order to be able to better serve the requirements of their customers.

Growth influencers

Continuous growth in internet users

One of the most important factors driving the growth of the Sports Coaching Platforms market is the growth in the number of internet users. This has led to an increased demand for online training. The increasing use of technologies such as digitization, artificial intelligence and fitness trackers has driven the growth in the use of sports coaching platforms to a large extent.

Covid-19 leads to a worldwide lockdown

The growing number of coronavirus cases around the world has resulted in a complete lockdown in various countries around the world. The sports industry is badly affected by Covid-19, as are other industries. In this scenario, sports coaching platforms give trainers the conviction of time and place. Coaches can train their students at any remote location at any time. These benefits that sports coaching platforms offer have resulted in increased demand and it is expected to increase over the forecast period.

Lack of awareness of the benefits of sports analytics solutions

The lack of awareness of the use of sports coaching platforms in developing countries is one of the most important factors holding back the growth of the market. The trend towards online training has also just arrived in developing countries like India. There is a lack of knowledge among coaches and athletes in the country about the benefits this platform can bring to their respective wearers, which in turn hinders market growth.

Segment overview

The global Sports Coaching Market is segmented into Type, Pricing Model, and Application.

The non-professional segment had the largest share of around 60% of the total market size in 2020. The increasing spread of home training by coaches among individual athletes in order to ensure more focus on increasing the success rate is one of the reasons for this dominance of the non-professional segment in the sports coaching market.

The subscription segment had the largest share of the sports coaching market in 2020 and is expected to continue its dominance over the forecast period.

The baseball segment had the largest share of the application segment in 2020. The segment is expected to continue this dominance over the forecast period. The baseball segment is also expected to grow at the highest growth rate, ie a CAGR of 14.8%, in the forecast period.

Regional overview

Asia Pacific dominates the global sports coaching platform market in terms of growth rate. The region is expected to grow at a CAGR of 17.4% over the forecast period. Increasing number of internet users in Asia Pacific Countries is one of the most important factors that lead to this dominance.

In addition, the growing trend towards sports training among young people, coupled with the high adoption rate of advanced technologies, is expected to drive market growth in Asia Pacific Region. Whereas, North America The region is expected to have the largest market share in 2020 with 32.5% and this dominance will continue in the forecast period.

Competitive landscape

Prominent players in the market include AccelWare, AMP Sports, AtheleticLogic, Champion Century, Coach Logic, Coach Me Plus, CoachLogix, Coach’s Eye, Edge10, Firstbeat, Fusion Sport, Grabba International Pty Ltd. / Fusion Sport and iGamePlanner. The three largest market participants achieved a cumulative market share of almost 46% in 2020.

Important market participants actively enter into strategic partnerships in order to strengthen their market position. For example in May 2020, NBA Players Association has entered into a global partnership with the mobile sports coaching platform “Famer”. NBA players will leverage the platform by uploading custom training videos for young basketball players to watch on Famer’s mobile app.

Mentioned companies

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